What makes a company worth more without you
Regaining CEO Freedom
Live webinar
TODAY, 2:30pm CET
Register for Free
Today I run the first of two Regaining CEO Freedom webinars, so I want to share the idea at the centre of it.
When someone considers buying a company, they are not paying for the past.
They are paying for confidence in the future, specifically, confidence that the company keeps performing once the founder is no longer in the room.
Four things build that confidence. The company runs without the founder. The revenue is predictable. There is a genuine leadership team, not just a founder with helpers. The numbers are clean enough for a stranger to trust.
Now here is the part I care about most. Read those four things again as a CEO who has no intention of selling.
Every one of them is also what gives you your time back, your clarity back, your freedom back.
That is why the webinar is called what it is.
You build these four things whether you sell the company or not, because they are simply what a well-built company looks like.
The webinar is today. If you cannot join live, register anyway and I will send you the replay.